Why should the Startup Program matter to you as an entrepreneur exploring a new technology idea? Why would you even need it if you feel like you are very clear on what you need to build?
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It’s a concern we hear all the time: “If I’m talking about my idea to everyone and their brother, someone will steal it!” Today we’re helping you take a few settling breaths and understand the reality of ideas.
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There’s no easy way to tell someone that spending tens or hundreds of thousands of dollars on an app and putting it in the store is not going to default you to making millions of dollars. It’s even harder when that someone has already spent that money and has no downloads.
Do your customer research, market validation and user testing BEFORE you spend money. And you need, need, need MARKETING.
Carry on.
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The Raika Show and Incubate This! combine forces to bring you this video podcast all about the startup gap: the “stuff” that exists between “I have a tech idea” and “I need funding”.
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Discover our sister blog, Incubate This!, sponsored by our startup education and support brand GotAnAppIdea.com. This week Incubate This! discusses “The Startup Gap” and explores the journey and experience of William Loopesko, founder and CEo of PuppTech, in traversing the gap.
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